About the Project
KFC wanted to reach a younger audience, and we thought what better way than to seamlessly become a part of every young teen's biggest night, prom.
We worked with a real florist to create a real product that teens could purchase online, the one and only KFC Chicken Corsage. The world went wild with disbelief. We were featured on almost every news publication around the world and sold out in only a matter of hours, so fast that we actually released another round due to popular request.
KFC Chicken Corsage Case Study
Behind the Scenes with the Florists
The florists we worked with in Louisville, Kentucky, were amazing and delivered everything from corsages to high school kids to cufflinks (upon request) for Carson Daly and always with a smile on their face, here's a nice little piece of content showing them at work.