Belvita: Hello World


This is a fun little concent that never got to be executed. Belvita was a breakfast cookie Kraft was launching in US, it was designed to provide energy and sustain you throughout the day with no crash. Our idea was to purchase small tv remnant media bits in the morning, almost as if we were pirating the airwaves and jar people into waking and greeting the world with excitement and little laughter, all thanks to Belvita. Watch the collection in the video below: