Sprint, HTC EVO, Be A 3D Movie Star

SPRINT HTC EVO 3D, BE A 3D STAR

To create excitement around the launch of the new HTC EVO 3D phone from Sprint and compete with all the summer blockbuster films, We created a first of it's kind simulated 3D movie trailer that let you upload your photo to put yourself in the action. The campaign was wildly successful with over 6.5 million hits in just 6 weeks and over 11mm hits with average 4:38 minutes time spent per visit over the course of the 3 month campaign